The $100 Startup: Reinvent the Way You Make a Living, Do What You Love, and Create a New Future(Hardcover)

"The $100 Startup" is a book that primarily focuses on moving past the barriers that we and others place in front of our desires. These barriers (not enough money, knowledge, experience, demand, etc.)make it easy for us to not go into business. Not going into business allows us not to fail. However, this self-protective instinct automatically allows us not to succeed either. The book encourages a quick, no-holds barred start-up, because the leap is what is often the most difficult. Following the leap, there are other helpful hints in this manuscript that relate to pricing and sales. Mr. Guillebeau illustrates that sometimes income is better with slightly higher pricing, and slightly lower sales volume, then it is based on quantity alone. Other helpful points cover whether or not to hire employees, whether or not to grow, when to say no, why you might not want EVERY potential customer, and so on.