Schwarzkopf LIVE Urban Metallics - U72 Dusty Silver deposits permanent pigment for a metallic gloss finish. With a 4-level lift capability, it lightens hair while coconut oil prevents excessive dryness. The 142.5 ml kit maintains color integrity for eight weeks. Compared to the U71 predecessor, this U72 version offers a deeper, dusty ash tone instead of bright silver.
Key Features
- Metallic Shine Booster: Concentrated pigments increase light reflection. Fights the dulling effects of road dust and pollution.
- Coconut Oil Infusion: 142.5 ml permanent formula includes natural lipids. Reduces hair breakage during the 30-minute development time.
- 4-Level Lift: Chemical lighteners raise hair color by four shades. Reaches silver tones on brown hair without separate bleaching steps.
- Vegan Formula: 100% plant-based ingredients with zero animal derivatives. Minimizes scalp irritation for sensitive users.
- 30% Grey Coverage: Permanent dye masks scattered white strands. Won't provide full concealment for completely grey hair.
Frequently Asked Questions
Does Schwarzkopf U72 work on dark hair?
The formula lifts hair up to 4 levels during application. It produces visible results on light brown hair but requires pre-lightening for black hair.
How long does Schwarzkopf Urban Metallics last?
The permanent dye lasts up to 8 weeks. Anti-fade pigments resist washing but fade faster under direct sunlight.


















