L'Oreal Elvive Color Vive Purple Conditioner 150ml treats brassy tones in blonde, bleached, and silver hair. High-concentration violet pigments neutralize yellow and orange hues during a single wash. This new version replaces the standard Color Protect's locking mechanism with active color correction and intense pigmentation.
Key Features
- Violet Pigmentation: Neutralizes yellow and orange tones in one application. Hair loses brassiness and regains cool tones.
- Integrated UV Filters: Protects hair fibers from sun-induced color degradation. Color stays stable despite BD road dust and heat.
- Weekly Treatment: Formula requires application once every seven days. One wash removes unwanted warm tones.
- Targeted Correction: Specific pigments eliminate orange hues in bleached hair. Strands look silver or ash-toned immediately.
Frequently Asked Questions
How long to leave L'Oreal purple conditioner in?
Apply for five minutes on blonde hair or one minute on silver hair. Leaving it longer increases the risk of violet staining on porous strands.
How often should this conditioner be used?
Use this treatment once per week after a purple shampoo. Frequent use leads to pigment buildup and dulls the hair's natural brightness.
