W7 Ultra Plush Mascara coats lashes in ultra-black pigment using a 15ml smudge-resistant formula. Thin spikes on a curved wand separate individual hairs to stop clumping. Plant-based ingredients provide length and volume through heavy humidity.
Key Features
- Curved Spiked Wand: Silicone spikes on a curved head separate individual lashes. Stops lashes from sticking together.
- Smudge-Resistant Formula: Carbon black pigment stays fixed on the lash surface. Resists smearing during routine daily activity.
- Plant-Based Composition: 100% vegan formula contains no animal-derived ingredients. Complies with ethical standards for eye makeup.
- Volumizing Finish: 15ml liquid builds thickness and adds visible length. Creates dense eyelash definition without weighing down hairs.
Frequently Asked Questions
Is W7 Ultra Plush Mascara waterproof?
The formula is smudge-resistant but not fully waterproof. It survives light misting but dissolves under heavy water pressure or oil-based cleansers.
How to use W7 curved wand mascara?
Align the curved wand at the lash base and sweep toward the tips. Spaced spikes prevent the liquid from forming clumps during application.