The Deal (Hardcover)

Star of the hit show Million Dollar Listing Los Angeles, Josh Flagg shares his secrets to mastering any negotiation in any industry and at any level.

Throughout his career, Josh Flagg has faced off with challengers of all kinds in negotiations over the world’s most expensive and sought-after real estate. He has seen and put into practice what works and identified the “common tricks” that don’t. Josh has curated ten rules that, when applied to any deal, will significantly increase your chance of success, and make you the master negotiator your clients need you to be. Sample rules include:

Rule #1: Don’t Sell Garbage- you are what you sell.

Rule #2: You Only Have One Client- focus on the one you’re with.

Rule #3: Up Your Attitude- be the person people want to represent them.

Rule #8: Play the Psychologist- you are your client’s best friend.

Rule #10: Know Your Worth- you are your best advocate.

If you want to be the best, you have to look and act like the best. Josh learned this rule young and has applied it to every client relationship he has ever had. He began his real estate career as a student at Beverly Hills High School—swung big and hit—landing him in the perfect position to take on some of LA’s largest, most exclusive real estate listings and, eventually, a spot on Million Dollar Listing Los Angeles. Apply the lessons in the book to become the negotiator who closes million-dollar deals.